November 03-11-2015


The Address Hotel, Downtown


14 Professional Speakers


Where in this fast-moving and rapidly changing world do you want to go? In order to succeed in your chosen professional arena, you need relevant knowledge, confidence, a positive attitude, and the determination to select the best pathway to success.

The American University in the Emirates (AUE) offers you such a pathway to success. Our undergraduate, graduate and professional programs encourage and enable students to become proactive, reflective and critical thinkers. Within the learning communities that AUE creates, students explore their evolving interests, exploit the value of informed curiosity, and become engaged in work with their faculty and peers in systematic processes of self-development and self-actualization.


Aim /

AUE’s Breast Cancer Awareness Forum is a community service initiative to support women with breast cancer and raise awareness of causes and ways of prevention, to reduce the stigma of breast cancer through education on symptoms and treatment. Highlighting the importance of early detection, exploring the new techniques of detection and treatment for increasing the chance of successfully managing and treating the disease. The Forum aims as well to discuss the psycho-social aspects of breast cancer patients, allowing participants to incorporate support for awareness into their personal identity and lifestyle.

The forum intends to stress on the awareness of early detection, and regular examination to be a part of action plan for early or pre-mature diagnosis.

Mission /

Our mission is to provide a platform to experts and community members to exchange information and insights that may lead to new directions in future breast cancer research and education and to promote humanitarian activities with special emphasis on improving the lives of women and their families through education.


Fight today Win Tomorrow / Nothing Is Impossible


Conference Schedule /

Prof./ Dr. Muthanna Abdul Razzaq

Welcome Remarks

Her Royal Highness. Princess Dina Mired

Opening of Forum

Prof./ Dr. Tawfik A M Khoja

Opening Statement

Dr. Sawsan Al Madhi

Dr. Saleh Alothman

Dr. Esaaf Ghazi

Dr. Sawsan Al Madhi

Event Speakers /

Her Royal Highness Princess Dina Mired

Director General, King Hussein Cancer Foundation, Honorary Chairperson of the Jordan Breast Cancer Program

Prof./ Dr. Tawfik A M Khoja

Director General Executive Board, Health Ministers Council for Cooperation Council Professor of Public Health MBBS,DPHC, FRCGP,FFPH,FRCP (UK) Family & Community Physician Consultant

Dr. Sawsan Al Madhi

Director General, Friends of Cancer Patients (FoCP)Head Of Pink Caravan’s Medical and Awareness Committee

Dr. Saleh Fahed Alothman, MD, PhD, LLM

Deputy Executive Director - Gulf Centre for Cancer Control and Prevention King Faisal Special Hospital & Research centre

Prof./Dr. Sherif Naguib

Prof. of Surgery and head of Breast Unit at the National Cancer Institute of Cairo University.

Dr. Esaaf Hasan Ghazi Mohamed

Head of Surgery and Breast Cancer Surgery Dubai Hospital

Dr. Pranay Girdhari Taori

Specialist Medical Oncology Zulekha Hospitals, Dubai

Mohammed Jaloudi, MD

Chairman of Medical Oncology department Tawam Hospital Al Ain, UAE

Dr. Ayesha Saeed Husaini

Center Director, Manzil

Dr. Dana Al-Hamwi

Specialized Nutritionist Medical Doctor & Clinical Dietitian at Dr Dana Diet Center

Dr. Bassant Said Eyada

Assistant Professor, College of Media and Mass Communication

Dr. Maroun El Khoury, MD

Consultant Oncologist/Hematologist American Board Certified in Internal Medicine, Hematology and Oncology



FACTS / find your answers

 Breast cancer is the top cancer in women worldwide and is increasing particularly in developing countries where the majority of cases are diagnosed in late stages.
 Early detection in order to improve breast cancer outcome and survival remains the cornerstone of breast cancer control.
 Lie down on your back and put a cushion under your right shoulder with the right hand on the back of your head.
 Use the inside of three of your middle fingers of your left hand to feel the lumps in the right breast and the armpit.
 Press strongly to know the texture of your breast. Presence of a strong edge at the lower curve of your breast is considered normal and should not lead to panicking.
 Move your fingers around each of your breasts in an organized manner and use one of the illustrated pictures and repeat the same process each time. This will help you to ensure that you examine your breast comprehensively. The goal is to examine all areas
 Examine your left breast and armpit by using the fingers of the right hand and using the same procedure for examining your right breast.
 It is possible to examine the breast during taking a bath, as the soap will facilitate the moving of the hands on the wetted skin in front of the mirror

Source: Dubai Health Authority 2015
Examine your breast in front of the mirror: Examine your breast to ensure the following:
 Any changes in the shape and the roundness.
 Any changes in the texture the color of the skin.
 Atrophy of the nipples and wrinkling of the skin.
 Appearance of secretions from the nipples.
 Starting from the fifth day to the seventh day of the beginning of the period when the breast is less swollen and less sensitive than during the other days of the month.
 The woman, who reaches the menopause, should select a specific time monthly for the examination, for example the beginning of each month.
 The pregnant woman and the woman who underwent plastic surgery for the breast should regularly do the self-examination.
 The breast-feeding woman could self-examine her breast but after emptying them from the milk.
 Monthly self-examination of the breast.
 Clinical examination of the breast.
 Diagnostic X-rays of the breast (to detect tumor growth).

For women (over the age of 40 years):

 Annual clinical examination of the breast which is conducted by the doctor.
 Annual Diagnostic X-ray.

Women belonging to high risk groups

Examination should be done early in life and according to the importance of the case and the hereditary factors. For example, if the mother or the sister has breast cancer at the age of 35 years, the woman should undergo regular examination at the age of 30 years. We advise all women over the age of 20 years to do the self-examination of the breast.

The Self Examination of the Breast

Diagnostic radiographs fail to detect 10% of the breast cancer. Also, there are many women who did not undergo diagnostic examination for the breast cancer and they discover they have this kind of cancer. The self-examination allows the woman to discover lumps in the breast of a size not exceeding 1 cm.
 Being female.
 Increasing age.
 A personal history of breast cancer.
 A family history of breast cancer.
 Radiation exposure.
 Beginning period at a younger age.
 Beginning menopause at an older age.
 Having first child at an older age.
 Having never been pregnant.
 Drinking alcohol.
According to World Health Organization, Breast Cancer is the top cancer in women both in the developed and the developing world. The incidence of breast cancer is increasing in the developing world due to increase life expectancy, increase urbanization and changing of the lifestyle.
 1 in 8 women will be diagnosed with breast cancer in their lifetime.
 Every 1.7 minutes a woman is diagnosed with breast cancer worldwide.
 There are about 2.6 million female survivors of breast cancer in the world
 27% survival rate in advanced stage
 98% survival rate in early detection
 25% of women with breast cancer are less than 50 years old
 About 2 to 4 of every 1000 mammograms lead to a diagnosis of breast cancer.
 70% of women diagnosed with breast cancer have no identifiable risk factor for the disease.

Soruce : Dubai Health Authority DHA, 2015

 It is estimated that worldwide 521 000 women died in 2012 due to breast cancer.
 Although breast cancer is thought to be a disease of the developed world, almost 50% of breast cancer cases and 58% of deaths occur in less developed countries.
 Incidence rates vary greatly worldwide from 19.3 per 100,000 women in Eastern Africa to 89.7 per 100,000 women in Western Europe. In most of the developing regions the incidence rates are below 40 per 100,000. Breast cancer survival rates vary greatly worldwide, ranging from 80% or over in North America, Sweden and Japan to around 60% in middle-income countries and below 40% in low-income countries.

Source: World Health Organization, 2015

 1,676,600: The estimated number of new breast cancer cases among women worldwide in 2012. Breast cancer is the most common type of cancer among women in both developed and developing countries.
 521,900: The estimated number of breast cancer deaths in women worldwide in 2012. Breast cancer is the leading cause of cancer death in women.
Source: American Cancer Society; Global Cancer Facts & Figures, 3rd Edition, 2015
The term “breast cancer” refers to a malignant tumor that has developed from cells in the breast. Usually breast cancer either begins in the cells of the lobules, which are the milk-producing glands, or the ducts, the passages that drain milk from the lobules to the nipple. Less commonly, breast cancer can begin in the stromal tissues, which include the fatty and fibrous connective tissues of the breast.

Over time, cancer cells can invade nearby healthy breast tissue and make their way into the underarm lymph nodes, small organs that filter out foreign substances in the body. If cancer cells get into the lymph nodes, they then have a pathway into other parts of the body. The breast cancer’s stage refers to how far the cancer cells have spread beyond the original tumor.

 A breast lump or thickening that feels different from the surrounding tissue
 Bloody discharge from the nipple
 Change in the size or shape of a breast
 Changes to the skin over the breast, such as dimpling
 Inverted nipple
 Peeling, scaling or flaking of the nipple or breast skin
 Redness or pitting of the skin over your breast, like the skin of an orange
Soruce : Dubai Health Authority DHA, 2015

FIGHT TODAY WIN TOMORROW / Nothing Is Impossible


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